Our agency

Our urban creativity sets us apart as a leading independent global agency, shaping and elevating the world’s best brands.

At Houses of Communication, we seamlessly blend Strategy & Consulting, Creative & Content, Media & Data, and Platform & Technology to deliver customized communication solutions, all from one trusted source.

The best brands don’t just succeed commercially—they ignite strong emotions. These exceptional brands leave a lasting impression, remembered for their innovation, positivity, and ability to connect deeply with consumers. We help you create that kind of impact, building a brand that stands out, resonates, and remains unforgettable in the hearts and minds of your audience.

Vision & Mission

Four Pillars of Communication

At Serviceplan Group, we don’t just aim to elevate your brand—we’re driven to become the world’s leading independent agency group. With our core pillars—Integrated, International, Independent, and Innovative—we fuel a culture of creativity and innovation. Through our "Houses of Communication", we foster seamless collaboration across global teams, crafting solutions that resonate worldwide. We’re here to push boundaries, unlock new opportunities, and create extraordinary results. Ready to make an impact? Let’s shape the future of communication together.

Our values

The Values That Shape Us

At the heart of everything we do is staying true to our core beliefs. Our mission is simple: to have fun while creating outstanding work with incredible people for brands that make a positive impact. We’re driven by a passion for shaping a better future through what we create.

To guide us on this journey, we live by five core values that keep us focused, grounded, and committed to the way we work.

Be brilliant. Be Humble.

We're confident in our skills, but we keep the ego in check. Our team thrives on collaboration, humility, and support—because being brilliant doesn’t mean overshadowing others. Shine bright, but with grace.

Be Second Date Material

We’re not just a one-hit wonder. Whether you're new or a loyal client, we deliver top-notch results every time. We’re in this for the long haul, building lasting partnerships that thrive together.

Give someone a surprise today

We’re not just a one-hit wonder. Whether you're new or a loyal client, we deliver top-notch results every time. We’re in this for the long haul, building lasting partnerships that thrive together.

Be protective of the planet

Surprises aren't just "wow" moments—they're in the fresh ideas, thoughtful touches, and the little details that make every day extraordinary. Let’s keep rethinking, reinventing, and delivering the unexpected at every turn.

Do the right think

A wise person once said, “If I had eight hours to chop down a tree, I’d spend six sharpening my axe.” Strategic thinking upfront ensures we use time, budget, and resources wisely, leading to faster, more efficient, and better results.

Our ethos

We don’t just build brands — we build legacies

It’s not just here to create great work — it’s here to make waves. We measure success by the real difference we make, not just the applause we get. Impact is everything.